Industry overview

Scale of the market, its size, total annual sales volume (industry on the whole).In Russia, average consumption of meat per capita equals 55 kg, 17.8 kg (32%) of which are pork.In 2002-2005 it gained 20% on the whole, and pork's share has grown 33%.Pork market in Russia tends to grow.Seasonal factor does not influence the market.Government of Russia tries to create conditions in which Russian producers can develop.In particular, since 2003 imports of meat in the country are limited.In 2006 the pork import is limited to 476 thousand t. Major pork importers are Brazil, Denmark, USA.Share of chilled meat in the imports is inconsiderable, 90% of the pork is frozen.Potential capacity of the market.