Влияние глобализации на семейный бизнес

Now we shall look at the relations between family owned companies and globalization.At the same time they both will be the family owned companies.That was a reason why I decided to look at some Scottish whisky producing companies.At first we should look on globalizing processes through the lens of this distilleries.Because the inner British market is limited.However in a case of Russia they still have to deal with protectionism.That prevent the company to develop on the market itself.And also, we might look at these situation through the marketing point of view.As a second we need to look at the second aspect of globalization.An this are shops that give the opportunity to the companies to sell their products.